Business Growth Package

As with all industries there are moments when growth becomes stagnant and it is difficult to break out of the monotony of ‘Business as normal’. However with the fast paced changes to our economy and the ever growing technical developments within the world it has never been more important to stay relevant and ensure your growth keeps inline with ever increasing demanding business charges.

At Capital Risk Consultancy we understand how quickly a fast paced growing company can slow and start to struggle and we want to prevent that from happening. That is why we have developed our Business Growth Package. Working with one of our specialist PR consultants you will devise an innovative brand led growth strategy which will incorporate your business morals and aspirations at the heart of it. This will enable you to envision a clear path on how to achieve your desired goals in manageable bite size pieces with the support of a PR consultant who is able to ensure your target audience is met whilst maintaining brand image. We feel it is best to learn directly from people who have tried and tested avenues of growth projection which have turned their small companies into thriving businesses that are now dominating their chosen market places. We will support you 100% of the way from market research, advertisement avenues and competitor profiling to ensure you have the most robust fail-safe plans in place.

How we ensure your business growth needs are met;

- From your first initial contact you will be allocated a named member of our admin team as well as one of our PR consultants. This will enable you to build a strong working relationship.

- An initial meeting will be set up between you and your PR consultant, this will give you the chance to discuss your business, its current position in the market, what’s working well and what isn’t. As well as this it will ensure the PR consultant is able to fully gauge your brand aesthetic and goals whilst determining industry related exploration avenues to include within your initial draft strategy.

-Following this meeting your PR consultant will draft an initial growth strategy. This will include but is not limited to a Competitor profile, Market research plan, Highlights of important information such as up and coming changes related to your industry i.e. potential upgrades to technology and services that may become available, a target audience profile, Net working plans and marketing strategies.

-A secondary meeting will be set to discuss the draft plan to ensure you are happy with it, answer any questions and plan how to move forward. The PR consultant will then work with you to ensure that all your marketing materials are formatted to represent your brand how you envisioned as well as ensuring they are appealing to your target audience.

-Following the meeting a finalised growth strategy will be produced. This document will contain the amendments discussed at previous meetings along with a fully comprehensive checklist of next steps that is to be taken on the growth plan in order of importance. Dependent on the chosen package the following will occur;

  • Tier 1-PR consultant will provide recommendations for marketing material production companies.

  • Tier 2- PR consultant will produce marketing materials and deliver them to you for distribution in line with recommendations and assist with advice with regards to advertising for employees if required.

  • Tier 3- PR consultant will start the process of producing marketing materials and distributing them as planned and assist with advertising for employees if required inclusive of writing the adverts and providing the most appropriate resources to use for advertisement based on your industry.

Please note that the production of marketing materials, and other costs occurred inclusive of but not limited to insurances and advertisements are not included within our consultancy fee and therefore will remain the responsibility of the client.